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New Year and New Changes: Stop Looking for the Magic Pill

Every January, as the clocks strike midnight, we rotate from the previous year to the new year. In our society, it’s common for people to contemplate goals that they have for themselves in the new year. These are called New Year’s resolutions
Jan 28, 2019
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An Advocate Leading Your Team to Victory

While traveling around the country to visit with dealers, I decided to conduct a survey identifying what they really felt was needed to increase business from the front-end sales department. I first asked these dealers how things were going for them.
Jan 28, 2019
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Leaders Simplify the Complex

Running a business can be hectic. Leading a business can be stressful, time-consuming and at times complex with all of the issues and various challenges leaders run up against. While business can be complex for the leadership team, it can also be com
Jan 28, 2019
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Seven Truths That Maximize Talent

In his book, Talent is Never Enough, author John Maxwell says, “Too many talented people who start with advantages over others lose that advantage because they rest on their talent instead of raising it. They assume that talent alone will keep them
Jan 28, 2019
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Pioneering the Unknown

Jan 28, 2019
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Why Word Tracks Fail You, and What You Can Do About It

It seems as though everyone is looking for the words that work, the phrases that persuade, and the lines that deliver. Why are so many people enamored with word tracks? I believe it’s because we all look for ways to sell more, we all want to know w
Jan 28, 2019
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Making Meaningful Connections with Vehicle Shoppers

Customers have changed the way they shop for vehicles, and that has lead to dealerships across the country rethinking their marketing strategies to find potential buyers. In fact, the reality is that 86 percent of car shoppers research their purchase
Jan 28, 2019
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vAuto Acquires iReconCars: Launches iRecon

New platform helps dealers, partners improve used vehicle reconditioning efficiency, speed Oakbrook Terrace, IL. – January 16, 2019 – vAuto announces the acquisition of iReconCars, a used car reconditioning management platform that
Jan 27, 2019
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automotiveMastermind announces Market EyeQ to Help Dealers Expand Their Customer Base to Increase Sales

Sales platform empowers the way dealers view and sell to their entire market SAN FRANCISCO (Jan. 26, 2019) – automotiveMastermind (Mastermind), a leading provider of predictive analytics and marketing automation solutions for dealerships and m
Jan 27, 2019