Auto Retail News

Full disclosure: I’m one of the ‘older consumers’ who thinks a lot of advertisers are missing the target on the largest group of people with the most money, the most homes, the biggest assets, and the people who not only buy the most cars — b

“There are two ways of meeting difficulties: you alter the difficulties; or you alter yourself to meet them,” ~Writer, Phyllis Bottome. For those of you that know me, or if you have followed my blogs for a while, you probably know that cu

 Bill Wittenmyer offers some advice on how to deal with customers that don’t show for appointments in this episode of Witt’s Wise Words.

By Todd Polak, Product Planning Manager, Reynolds and Reynolds When your business is as complex as the average dealership, with all its various moving parts working together to achieve profitability, it can be easy to forget the little things. Exampl

MINNEAPOLIS, MN (Sept) UnityWorks, an Autodata Solutions company, has unveiled its latest in cutting-edge technology for the automotive industry – Dynamic Inventory Video Ads that pull VINs directly from dealer inventory into various ad units on mu

Three Key Leadership Appointments and a Round of New Hires Are Set to Deliver More Innovation for Customers. Toronto, September 4, 2019 – Dealer-FX, the leading customer experience management and intelligent delivery platform provider for automotiv

What is the most popular search term for a car dealership? Their name of course! And what happens 100% of the time a person performs a Google Search for a dealership name? The dealership’s Google My Business (GMB) listing displays front and center,

By Brian Bastin, Program Director, Automotive Dealership Management Keiser University Staggering! There is no other way to describe it. Whether you look at it as a percent (14%) or a raw number (7.1 million), the number of men 25-34 years of age who

By Melanie Borden, VP of Marketing, Celebrity Motor Cars If you’re like many in this industry, who are researching digital retailing, but not quite finding the information they’re looking for, and left with minimal resources, I invite you