Auto Retail News

By Mark Gilbert, CEO, Automotive Training Network A dysfunctional BDC can be significantly more harmful than not having one at all. Adding another layer of customer-facing employees through a BDC will almost certainly disrupt existing processes and r

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

By Fleming Ford, VP of People & Performance, ESI Trends With today’s tight labor market, there is an urgent need in automotive retail to attract and retain better talent. Dealerships can’t hit performance goals or provide exceptional customer

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

Would you like to hear a ridiculous, unbelievable ROI statement? Well, one luxury brand dealership integrated technician videos into its service processes and, in only seven days, made +$250K in customer pay recommended work revenue. In fact, 80% of

Conversations about digital retailing in the automotive industry tend to center around two things: customer experience and an increase in sales volume. But some dealers feel that it just leads to decreased margins on the front-end in the “race to t

In the automotive industry, the ability to earn a greater share of a customer’s spend is the key to driving higher customer lifetime value. To that end, many dealers utilize flawed retention strategies designed to achieve a minimum number of servic

Federal law currently prohibits dealerships from selling any new vehicle with an open safety recall to consumers. And now, Democratic Senators Richard Blumenthal (Democrat – Connecticut) and Edward Markey (Democrat – Minnesota) have reint