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WomenCertified Founder Illustrates the Do’s and Don’ts of Effective Marketing to Women Online

What really works online with a woman depends on a number of variables including how she uses the Internet, if she’s a mom, her lifestyle and shopping preferences. There is a way to target your strategy to help you zero in on your target female
Aug 9, 2011
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GM Net Income Increases 89% to $2.5 Billion

DETROIT – General Motors Co. late last week announced second quarter net income attributable to common stockholders of $2.5 billion, or $1.54 per fully-diluted share, marking the company’s sixth consecutive profitable quarter. In the second quart
Aug 9, 2011
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NCM® Associates Announces New Service Advisor Training Dates and Regional Locales for Sponsored Jeff Cowan’s PRO TALK® Workshops

Overland Park, Kan.:  NCM® Associates, a leading provider of 20 Group, Consulting, Training and  Benchmark® analytics to retailautomotive dealers, announced the expansion of its sponsorship of Jeff Cowan’s PRO TALK Service Advis
Aug 8, 2011
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Compli Expands Comprehensive Suite of Premium Trainings to Meet Clients’ Growing Needs

Portland, Ore. Compli®, the nation’s trusted provider of HR and compliance management solutions, is pleased to announce the expansion of premium trainings within the Compli platform. These new fee-based premium trainings include courses from i
Aug 8, 2011
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Dealer.com Named One of Best Places to Work in America By Outside Magazine

Burlington, VT – Dealer.com, the global leader in automotive internet marketing solutions, has been named one of “America’s Best Places to Work” by Outside magazine. Out of a total of 50 companies who made the 2011 list, Dealer.com ranked
Aug 8, 2011
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MediaTrac’s LoyaltyTrac Platform to Power CIMA Loyalty Rewards; the Most Comprehensive Multi-level Customer Loyalty Rewards Program for Auto Dealers

San Ramon, CA – Well managed loyalty programs with superior customer interaction and follow up can result in members spending on average twice as much per year as compared to non-members. MediaTrac™, a leading provider of customer loyalty and re
Aug 8, 2011
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Manheim is Seeing Strong Results From OVE.com Dealer Campaigns

ATLANTA – With offerings as diverse as the vehicle marketplace and access to more inventory than anyone else, Manheim recently launched a campaign for current as well as prospective buyer and sellers. Launched June 15, the transactional promotion
Aug 8, 2011
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UnityWorks Media VP Moderates Panel Discussion on Lessons from the Best of the Best: Demystifying SEO and Organic Search

With 80% plus of both new and late model used shoppers using Google in the search process, you could be losing market share if you rely strictly on your web company for direction with SEO. Stronger search results with Google will lead to higher uniqu
Aug 8, 2011
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KBB.com Director Teaches How To Reach and Engage Receptive Car Shoppers

A frustration often expressed by salespeople who regularly follow-up on web-generated leads, no matter the source, is not being able to engage the customer in conversation when they reach them in person. Salespeople often are met with resistance and
Aug 8, 2011