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Study Reveals Consumers Want Better Experience, Deeper Engagement and More Value from Brands Through Social Media

PALO ALTO, Calif and EMERYVILLE, Calif. – Consumers are positively engaged and highly loyal to the brands they choose to follow and “like” on social networking sites like Facebook, Twitter, LinkedIn and others. But according to the findings of
Dec 21, 2011
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Rene’ Isip’s Toyota of Lewisville Implements Innovative Program to Give Back and Drive Sales through Facebook, Twitter and Toyotathon

DALLAS, Texas — Rene’ Isip, owner of Dallas-based Toyota of Lewisville, believes that people are the key to running a successful car dealership.  It’s just that while people have stayed relatively consistent through the years, the ways to
Dec 21, 2011
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IntelliChoice Announces Category Leaders in Onboard Automotive Technology

Campbell, Calif. – IntelliChoice, the market leader in automotive ownership cost and practical car purchasing advice, announced the results of the 2011 IntelliChoice Technology Review. In fulfillment of its mission to apprise consumers of importa
Dec 21, 2011
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Kbb.com Spreads Holiday Happiness With On-site Sweepstakes

IRVINE, Calif. — Kelley Blue Book www.kbb.com, the leading provider of new car and used car information, today announces a Holiday Happiness sweepstakes in honor of the gift-giving season.  Today through December 27, 2011, kbb.com site visit
Dec 21, 2011
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GM’s 6/11 CYTD Dealer Retail Sales Performance Review

Don’t forget the lessons learned during dealer reinstatement arbitrations  General Motors has published dealers’ Retail Sales Performance Reviews for the calendar-year-to-date June, 2011. The report has also been posted on GM’s DART website. T
Dec 21, 2011
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PPG Supports Van Tuyl Group in Kickoff of First Annual Charity Super Bowl

STRONGSVILLE, Ohio – Super Bowl 2012 weekend now has an exciting added attraction in the Dallas-Fort Worth area. The Van Tuyl Group, an Irving, Texas-based company with more than 70 automotive dealerships across the country, has announced the esta
Dec 21, 2011
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TidalTV Launches Most Comprehensive, End-to-End Video Advertising Solution and Media Platform for Automotive Marketers

NEW YORK — TidalTV—an online video advertising platform and solutions provider—today announced the launch of the industry’s most comprehensive set of audience targeting products for the automotive industry.  The products enable loca
Dec 21, 2011
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DealerTrack and Internet Brands Form Joint Venture to Provide Industry Leading Data Solutions to the Automotive Market

LAKE SUCCESS, N.Y. and DETROIT — DealerTrack (Nasdaq: TRAK) and Internet Brands announced that the data solutions businesses of Chrome Systems, Inc., a DealerTrack company, and Autodata Solutions Inc., a division of Internet Brands, will be c
Dec 21, 2011
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Kantar Media Reports U.S. Advertising Expenditures Increased 1.5% In The First Nine Months Of 2011

New York, NY – Total advertising expenditures in the first nine months of 2011 increased 1.5 percent from a year ago and finished the period at $104.7 billion, according to data released today by Kantar Media, the leading provider of strategic adve
Dec 21, 2011