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BMW pursues Daimler in making car-sharing operations profitable

Published: February 12, 2013

According to an article on The Detroit News, BMW pursues Daimler in making car-sharing operations profitable.

BMW AG plans to earn the first profit in 2013 from a 2-year-old venture that rents cars by the minute, potentially overtaking Daimler AG in a push to make efforts to woo urban consumers pay off.

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