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10 Ways to Turn a Lead Into a Sale

You are literally wasting your time and money if you can’t turn a lead into a sale. Two…

News May 2

3 Tips for Creating a Killer Testimonial Video

Ever since reviews have risen in popularity, dealerships have mostly focused on written reviews -- they were the…

News May 2

The Law of Reciprocity & Retail Automotive

It’s no secret that the emergence of the digital age has leveled the playing field in the front…

News May 2

KAR Auction Services Names Mike Eliason Vice President of Investor Relations and Treasurer

KAR Auction Services, Inc. (NYSE: KAR), a leading end-to-end vehicle remarketing services provider, today announced that Mike Eliason…

News May 2

Family Matters in Car Dealership World

Greg Miller, son of the late iconic dealer Larry Miller, has bought his first dealership on his own…

News May 2

The “90 Day Wonder”

I want to take a couple of minutes to discuss with you the phenomenon affectionately known as "The…

News May 2

The "90 Day Wonder"

I want to take a couple of minutes to discuss with you the phenomenon affectionately known as "The…

News May 2

Your Best Leads Are the Free Ones

Most dealers I know spend around $30, or more, per lead to drive more sales customers into the…

News May 2

What The Latest Ad Words Change Means For You

Have you done a Google search lately and felt like something was off?  Unless you fell victim to…

News May 2

The Power of Automated Service Surveys

When a car comes in for a service, whether it’s big or small, it’s important that you make…

News April 28