5 Secrets to Turn a Sales Team into Social Selling Ninjas
Social Selling is the act of developing referrals, leads and sales using social media. Frankly, it's difficult for most…
News July 8Latest in: Press Releases
Interview with Greg Kaminsky, President, El Cajon Toyota, El Cajon Honda
Greg Kaminsky was in his late teens when he first encountered the automotive retail business. By the end…
News July 8
Digital Dazzle: New Ways to Optimize Your Advertising Digital Spend
It wasn’t that many years ago that 5-8% of the ad budget with email and a website on…
News July 8
A Call for Improved Effectiveness and Efficiencies in Human Capital Management
If a new or used car manager made the wrong decision nearly 75 percent of the time, chances…
News July 8
Creative Marketing Tips and Tricks For Dealerships [EXCLUSIVE VIDEO]
By fusing creative marketing, public relations, videography and social media, a dealership can leverage trending conversations (in this…
News July 8
How Due Diligence with Recalls Can Pay Dividends
In my past few blogs, I discussed the various areas in a dealership that are affected by the…
News July 8
What’s Really Going On in an Open Floor?
Let’s get to the point, the argument that many dealers make against having a Modern Sales Floor (closed…
News July 8
Effective Leadership – More Brinkmanship – Less Chickenship
Catchy title, eh? Recently I was asked to write a column for a major auto manufacturer helping to…
News July 8
Ficosa Wins a Contract to Produce for the First Time the Electromechanical Seat-Adjustment System
Ficosa, a top-tier global provider devoted to the research, development, manufacturing and marketing of high-technology vision, safety, connectivity…
News July 8
Getting Into the Weeds – Five Levers of Expense Management© to Reduce Costs
Organizations looking to reduce costs usually are not really sure how to attack the problem, so they begin…
News July 7
