Big Data Keeps Your Dealership a Step Ahead of the Customer
The topic of big data is one most nontechnical people will go well out of their way to…
News October 12Latest in: Press Releases
Automotive Marketing 101: Best Practices for Your PPC Campaign
Did you know that 71% of people looking for a new vehicle research online, and 86% of those…
News October 12
Dealership Marketing: 7 Surefire Ways to Ramp Up Your Email Marketing Success
Email can be a strong platform to connect with your current and prospective customers throughout the purchase journey.…
News October 12
Car Shoppers Feeling Web-To-Showroom Disconnect
More and more people are looking for their next vehicle online. That’s changed the nature of brick-and-mortar shopping,…
News October 12
Manufacturers Cease Allowing Dealers to Brand Social Media Content – Huh?
I bet that title got your attention. Imagine a world where automotive manufacturers prohibited dealerships from producing and…
News October 12
The Customer Survey That Changed A Dealership’s Digital Destiny
Jeff Running is the E-Commerce Director of Fremont Motor Company, an 11-store group based in Lander, Wyoming. 5…
News October 12
J.D. Power Oz Says Satisfied Buyers Look Past Price
J.D. Power found significant disparity in satisfaction levels when examining customers’ choices of their dealer. Among customers choosing…
News October 11
More Internet Users Take Express Lane on Car-Buying Journey
But that’s changed. Car consumers today go to fewer websites, and instead rely more on search-engine marketing as…
News October 11
ADESA Announces Management Changes at Four Auction Locations
ADESA, a business unit of KAR Auction Services (NYSE: KAR), today announced changes to its auction management teams…
News October 11
Automotive Industry Trends: IoT Connected Smart Cars & Vehicles
BI Intelligence, Business Insider's premium research service, expects 94 million connected cars to ship in 2021, and for…
News October 11
