Interview with Lee Certilman, President/Dealer Principal of Nardy Honda Smithtown
A third-generation car dealer, Lee Certilman, president and dealer principal at Nardy Honda Smithtown, New York, was nominated…
News May 9Latest in: Press Releases
Your Best Advertising Target!
The best money you’ll ever spend on advertising is targeting the people you consider your ‘best’ customer! Because…
News May 9
Three Pointers to Maximize Purchased Unit Profitability
I’ve heard more complaints lately from dealers that it seems impossible to acquire wholesale inventory and make the…
News May 9
What’s Tomorrow?
Almost a decade ago, the automotive retail industry was experiencing change at a pace that will live in…
News May 9
Key Buy/Sell Trends for 2018
Anticipating Another Strong Year of Transaction Activity 2018 promises to be a very active year for buy/sells with…
News May 9
Technology Does Not Replace Your People!
It Does However Facilitate Good People and Good Process Efforts A challenge for every organization is to attract,…
News May 9
Stop Waiting, Start Changing
In a world increasingly picking up speed, passive leaders have never been more vulnerable. Recent history has demonstrated…
News May 9
Is Prospecting for Customers a Lost Art?
As a salesperson, do you wait for leads and ups, or do you go out and actively prospect…
News May 9
Why Creative Marketing Matters
So much of the conversation in automotive marketing today is focused on how to leverage technology and data…
News May 9
Balancing Mobile and Desktop Goals
Did you know that mobile conversion rates are less than half compared to desktop? So, why are digital…
News May 8
