Why Single Attribution is a Fool’s Errand
Affinitiv CEO & Executive Chairman Scot Eisenfelder explains why single attribution is a fool’s errand in this video…
News May 16Latest in: Press Releases
Sporty Cars & Compact Vans Up
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News May 15
When It Comes to Service, the Sky Should NOT be the Limit
For today’s consumers, time is the ultimate commodity. No matter how much money they have, consumers are always…
News May 14
Hard Facts: Action Items for Google Ad Copy: Headline and Description
Attention spans continue to shorten drastically; are you considering that when writing your ad copy? Extended text ads…
News May 11
Kimberly Cowan Joins CloudOne as Chief Strategy Officer
CloudOne today announced the addition of Kimberly M Cowan to the senior executive management team as the company’s…
News May 11
BLACK BOOK APRIL DEPRECIATION REPORT SHOWS NINE TOTAL VEHICLE SEGMENTS WITH AN INCREASE IN VALUE; FIVE OF WHICH WERE CARS
LAWRENCEVILLE, Ga. (May 11, 2018) – According to Black Book® data, the average price of a used vehicle…
News May 11
Dealer-FX is a Participating Vendor in the General Motors PASE Program
ONE Platform gives GM dealers an industry-leading scheduling & tablet service drive solution Toronto, May 10, 2018 –…
News May 11
In Car Sales, the Best Social Marketer Wins
In the age of customer experience, successful salespeople have transitioned from an “always be closing” mindset to an…
News May 11
Resolving Dealer Mysteries Requires a New Standard
Are you ever frustrated by the inaccurate sourcing of sales? I’m sure that most of you do everything…
News May 11
Donate, Sell or Trade-In? Kelley Blue Book Helps Car Owners Make Informed Decision About Current Vehicle
IRVINE, Calif., May 10, 2018 – When shopping for a new car, knowing your current vehicle value plays a major role…
News May 10
