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Latest in: Marketing

Main Featured

Marketing Mistakes: A Little Pizza While You Die?

I’m pretty sure most of you have received some sort of marketing that was either irrelevant, offensive or…

News May 10
Dealer Magazine May 2018

Omni-what? Your Dealership and the Emergence of the Omnichannel Approach

There’s no doubt about it: the car-buying process has changed pretty radically in the past 15 years. Whereas…

News May 9
Dealer Magazine May 2018

10 Questions to Ask When Hiring a Social Media Manager

Every dealer wants his or her business to grow. At some point (maybe it’s today), you’ll likely recognize…

News May 9
Dealer Magazine May 2018

“Voicemail:” Untapped Opportunity

There are always conversations about phone sales or how important having an inbound/outbound phone strategy is, and debates…

News May 9
Dealer Magazine May 2018

Your Best Advertising Target!

The best money you’ll ever spend on advertising is targeting the people you consider your ‘best’ customer! Because…

News May 9
Main Featured

Is Prospecting for Customers a Lost Art?

As a salesperson, do you wait for leads and ups, or do you go out and actively prospect…

News May 9
Main Featured

Why Creative Marketing Matters

So much of the conversation in automotive marketing today is focused on how to leverage technology and data…

News May 9

Balancing Mobile and Desktop Goals

Did you know that mobile conversion rates are less than half compared to desktop? So, why are digital…

News May 8
Main Featured

Amazon Enters the Auto Service Business

Ujj Nath sends a wake-up call to dealers as Amazon enters the automotive service business in his new…

News May 8

10 Myths About Instagram For Business

Being one of the most popular social media platforms, Instagram has also become a very popular place for…

News May 2