Video Marketing is Not Just About Video
When people talk about the idea of video marketing, the focus is often almost entirely on the videos…
News June 6Latest in: Marketing
BDC Overwhelm? Use a Hybrid Solution for Heavy Lifting
Many dealers prefer using internal BDCs so they can keep control of leads and processes. Other dealerships use…
News June 6
Focus on Missed Calls
Chief Product Officer Michael Markette explains the importance of paying attention to missed calls for your dealership.
News June 6
The Consultative Approach to Selling
While digital retailing in automotive is on the rise, dealership staff still play an important role in customers’…
News June 5
4 Ways F&I Managers Can Win Over the Sales Team
F&I managers have a tough job! Personally, I love the grind, but it’s not for everyone. The hours…
News June 5
Don’t Be Shy – The Tough Questions You Should Be Asking Vendors
You know the feeling– that giddiness you experience when you think about your future together. The daydreams about…
News June 5
5 Ways to Immediately Improve Your Social Media Strategy
Social media has matured into a major player for effective dealership marketing and lead generation. Its tremendous growth…
News June 5
The Power of Internal Marketing!
“Power to the People!” Treating the people on your entire team like they want to be treated will…
News June 5
How to Tailor the Brand Experience for the Decision Maker
It’s critical to take the time to create ways to tailor your consumer brand experience to the female…
News June 5
A Metric That Merits More Attention—Your Used/New Sales Ratio
When I was a dealer, we thought we were doing a pretty good job if we managed a…
News June 5
