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Latest in: Marketing

Main Featured

It Was a Connected Vehicle, Now it’s a Cognitive Vehicle

 The automotive industry first started connecting to customers when OnStar was introduced in 1996. Today we are…

News June 18
Main Featured

Blueprinting a High-Functioning & Profitable Internet Dealership (Part 2)

 The way most dealerships set up their internet department (if they even have one) is not only…

News June 18
Main Featured

Blueprinting a High-Functioning & Profitable Internet Dealership (Part 1)

 The way most dealerships set up their internet department (if they even have one) is not only…

News June 18
Main Featured

Does Your Automotive Marketplace Pass the Friction Test?

Let’s talk about friction. Friction doesn’t just play a critical role in physics. Removing friction from the automotive…

News June 15
Main Featured

The Evolution of Technology In Consumer Engagement

Since the opening of the first car dealership, dealers have been looking for ways to connect with car…

News June 14
Main Featured

Tales of Short-Tail-Search Train Wrecks

Of the many marketing “train wrecks” I uncover in auditing digital advertising results for dealers, the most common…

News June 14
Main Featured

How Do I Start Video Marketing (Part 1)

Flick Fusion COO Tim James shares his advice on how auto dealers can start adding video to their…

News June 14

Think Tank: How to Decrease Your Bounce Rate | 10 Website Traffic Tips

Don’t get so caught up in updated features and metrics that you forget about the basics.. like your…

News June 13
Chris Foerster

5 Digital Marketing Tactics to Increase Your Dealership’s Visibility

As an automotive dealership, you have likely noticed that this fast paced and competitive market can be a…

News June 13

How to Reach Customers at the End of the Car-Buying Journey

Let’s be real, there are a lot of digital marketing tools out there for dealers. But they’re basically…

News June 12