Hard Facts: Google My Business Insights – Optimizing Your Google My Business Page
Google My business has just upped their Insights game, and YOU need to be taking advantage of what…
News August 3Latest in: Marketing
Time Matters: A Sale Can Be Won or Lost in Just 8 Seconds
It’s no secret that transaction time is increasingly important to consumers when purchasing a vehicle. And, by the…
News August 3
How and Why You Should Build Brand Ambassadors
Salespeople sell cars. But brand ambassadors make your customers so happy that they tell other people about you…
News August 3
Is It Time to Reevaluate Your Dealership’s CRM?
As the saying goes, we all strive to “work smarter, not harder.” That’s undoubtedly why your dealership invested…
News August 1
Does Community Involvement Sell More Cars?
I recently read an interesting article in Forbes about cause-based marketing which states that 55 percent of consumers…
News July 31
QR Codes: A Technology Asset or Failure?
Have any of you had success with QR Codes? By some reports they are making a comeback. But,…
News July 31
How do Chatbots Impact the Content Marketing of Tomorrow
Content marketing is well on its course to replace traditional advertising in the coming years. The reason is…
News July 30
Help! My Google Analytics has been taken Hostage!
Most dealers have heard of Google Analytics (GA), and they may know it is installed somehow on their…
News July 30
How To Improve Online Engagement and Increase Auto Sales
Recent research from McKinsey shows that nearly 90% of millennials use online sources for vehicle research. That’s a…
News July 30
Unlocking the Power of Personalization for Dealer Marketing
We all know that there is enormous value in personalizing our message to potential customers, but most of…
News July 29
