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Latest in: Marketing

Main Featured Russ Beckenstein

How do you Overcome Discrepancies with Appraisal Tools?

AutoLoop VP, Front End Solutions Russ Beckenstein shares advice on how dealers can overcome valuation discrepancies between appraisal…

News November 2

Should Retailers Readjust Their Expectations & Approach to Social Marketing?

Social media is no longer a new strategy to help businesses captivate and engage with customers. Many businesses…

News November 2

Keep Your Customers Engaged with Texting

Today, dealers aren’t just up against the shop next door. They’re also competing with customer expectations to drive…

News November 1
Main Featured

How Being “Lazy” Can Be Productive

There you are, working on your to-do list, trying to create content for your dealership. You sit there…

News October 30
Main Featured

Facebook Marketplace: A Dealership Primer – Part 1

Facebook Marketplace, while new on the scene, has quickly turned into a valuable sales channel for dealerships. Many…

News October 30
Dealer Magazine October 2018

Redefine Social Media ROI to Finally Achieve It [STUDY]

Social marketer’s No. 1 challenge is still ROI, according to a new study from Sprout Social. Return on…

News October 26
Dealer Magazine October 2018

Advertise Used…Sell New!

One of the least known, most incredible retail automotive marketing stories in our history is the story of…

News October 26
Dealer Magazine October 2018

Are You Maximizing YouTube At Your Dealership?

I will optimistically assume that you (and hopefully every single dealership in the country) have a YouTube channel,…

News October 26
Dealer Magazine October 2018

The Best Sales Close in F&I

If you don’t close the sale, no one wins! Whether it’s selling financing, selling vehicle service contracts, selling…

News October 26
Dealer Magazine October 2018

The Greatest Threat to Survival is From Within

Do not Confuse Activity with Accomplishment Mindless managerial duties and conformity are major traps for mediocre managers and…

News October 26