Are You Discriminating Against Digital Customers?
I’m sure that most managers are familiar with the frustration that comes with discovering a salesperson decided a…
News November 19Latest in: Marketing
Profit By Action Quick Tip: Used Vehicle Inventory Management
Andy Church explains why used vehicle inventory management is vital to dealership profitability in this Quick Tip.
News November 16
How do you Ensure the Trade-In isn’t a Deal Breaker?
AutoLoop VP, Front End Solutions Russ Beckenstein shares advice on how dealerships can avoid a customer’s trade-in becoming…
News November 16
Secrets to a Successful Conquest Campaign
As dealers face mounting pressure to exceed sales and service quotas for the year, the ability to find…
News November 16
Facebook Marketplace: A Dealership Primer – Part 2: Effective Communication is Key
In the first part of this series, I shared why Facebook Marketplace can help dealers sell more cars,…
News November 13
To Succeed, You Must Make Every Minute Count
It’s a foregone conclusion that to be successful in any particular skill takes time. A lot of time!…
News November 9
How New Safety Features Mean New Opportunities for Dealers
It’s a common scenario: drivers eating, texting, talking on the phone, taking care of personal grooming, or even…
News November 9
Think Tank: Track Your Digital Success Offline – Google Store Visits
When an individual clicks on one of your display ads but ever fills out a form, do you…
News November 7
Power of the Spoken Word
Several years ago, I reviewed research on the power of the spoken word vs. non-verbal graphic impact. The…
News November 5
Is Yours a Culture of Salespeople or Solution Specialists?
Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the…
News November 5
