How to Grow Loyalty with Service Marketing
For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is…
News January 4Latest in: Marketing
The Duality of Conferences
When it comes to working conferences, there are many different thought processes. The first, of course, is that…
News January 2
Can Dealers Compete with Online Used Vehicle Retailers?
Read the headlines and you see it everywhere: online used vehicle sales are booming. Carvana is expanding into…
News December 28
Will Video Bring You New Customers?
While many dealerships agree that video is important and worthwhile, at the same time some think it’s time-consuming…
News December 27
Hard Facts: Latest Alexa Update & How It Effects Your Email Marketing
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what…
News December 21
Creating the Perfect Digital Journey for a Car Buyer
According to recent research, most car buyers are undecided at the start of their shopping journey. In fact,…
News December 20
Do You YouTube?
Long gone are the days you would run around to every dealership and test out all the different…
News December 18
For a Profitable Service Department, Don’t Get Tired of Tires!
91% of service customers defect once they are out of warranty, and those are a dealership’s most profitable…
News December 17
Ways Customer Experience Can Drive Revenue Growth
Customer experience (CX) represents the perceptions picked up by your customers while they are associated with your brand.…
News December 14
Freebie Friday: Don’t Over Celebrate
Bill Wittenmyer explains the importance of not over celebrating achievements in this edition of Freebie Friday.
News December 14
