OVER-THE-TOP Advertising!
Last month, I made the ‘big switch,’ cutting the cable-delivered TV to ‘Streaming,’ and in the process, discovered…
News January 13Latest in: Marketing
7 Reasons to Do a 2019 Social Media Policy Review
It’s that time again. It’s the beginning of a New Year where we take time to assess and…
News January 13
Why GMB Is Your New Home Page
It’s time to break out of bad habits and change the way you think about SEO. People aren’t…
News January 11
5 Keys to Successful Social Ad Campaigns
When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal…
News January 10
2019 New Year’s Resolution: One More
We made it! It’s a new year, which means it’s time to celebrate all we’ve accomplished and reflect…
News January 8
One Factor that Impacts Dealership Profitability
The word “transparency” gets floated around the automotive industry quite often – especially in the last few years.…
News January 4
How to Grow Loyalty with Service Marketing
For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is…
News January 4
The Duality of Conferences
When it comes to working conferences, there are many different thought processes. The first, of course, is that…
News January 2
Can Dealers Compete with Online Used Vehicle Retailers?
Read the headlines and you see it everywhere: online used vehicle sales are booming. Carvana is expanding into…
News December 28
Will Video Bring You New Customers?
While many dealerships agree that video is important and worthwhile, at the same time some think it’s time-consuming…
News December 27
