Latest in: Marketing
Are You Missing Out on a Large Population of Customers?
Se Habla español? Many dealerships reap the benefits of employing staff that speak fluent Spanish for the simple…
News March 12
100% Digital Doesn’t Mean 100% Coverage
A decade ago we fought through an economic recession that drove an automotive depression. Dealers across the nation…
News March 12
Witt’s Wise Words: Aim High But Shoot Higher
Bill Wittenmyer shares why success in automotive depends on aiming high but shooting higher in this episode of…
News March 11
100% Digital Doesn’t Mean 100% Coverage
In this video blog, CEO & Founder of Local Search Group Jim Flint shares why dealers shouldn’t confuse…
News March 8
AI: The Future of Digital Marketing
In today’s digital world, if you want your audience to hear your message, it’s crucial to stand out…
News March 8
Freebie Fridays: The Three Most Important Traits In Your BDC
In this episode of Freebie Friday, VP of Sales CDK Global Bill Wittenmyer shares the three most important…
News March 8
Digital Darwinism: What Dealers Can do to Market at the Speed of Life
When I look around the industry, I see a disconnect between how shoppers and dealerships leverage technology in…
News March 6
How Many CTAs Should a Dealer Have On Their Website?
fusionZONE Founder Brett Sutherlin discusses quality over quantity when it comes to their website’s calls-to-action.
News March 5
Fundamental Attribution Error for Car Shopping
The Fundamental Attribution Error reminds us that people tend to unduly emphasize internal character, rather than external factors…
News March 5
