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Latest in: Marketing

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The Importance of Doing Social Media the Right Way

 DealerBuilt Account Manager Mike Correra explains why dealers should focus on the right things on social media…

News May 22
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AI Videos Auto Dealerships

Do Stitched Photo Videos Provide Value, or are they Outdated Technology?

Stitched photo videos have been around awhile. I’ve had many people ask me lately if they are still…

News May 22

The Digital Automotive Shopper Journey for 2019 and Beyond

As we move into the middle of 2019, it’s important to take a step back and evaluate the…

News May 21

Aim for Conversions, Not Likes

Your advertisements play on all of the popular radio stations during rush hour. Your billboards tower above the…

News May 21
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Freebie Friday: The Expectation Gap

 Are you setting your dealership up for failure with your messages? VP of Sales CDK Global Bill…

News May 17
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Conquesting Through Service

 Scot Eisenfelder shares why conquesting through service is the key to future profitability.

News May 17
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Can Amazon Reinvent the Traditional Store?

It’s a well-known fact that Amazon is on a mission to reinvent the traditional brick-and-mortar store model. Until…

News May 15
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Email Subject Line Hack – Vertical Response

 Frustrated by lack of success in your email marketing strategy? Between getting your provider to approve them…

News May 14

Cross-Generational Marketing in the Automotive Industry

It may not be marked with permanent ink, but when it comes to making most retail purchases there…

News May 13
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Freebie Friday: Dont Be A Stereotype

 VP of Sales CDK Global Bill Wittenmyer explains why automotive industry professionals need to avoid being a…

News May 10