It’s a Performance – Make Sure Everyone Knows Their Roles
For dealers, your store often tells the story of your life. This is especially true for those second-…
News April 1Latest in: Marketing
Matthew Belk, BetterCarPeople.com ??? 8th Digital Dealer Conference Speaker
Click above to view the video of Matthew Belk explaining what he will be discussing at the 8th…
News March 31MediaTrac???s LoyaltyTrac Customer Loyalty & Service Retention Program Helps Auto Dealers Drive 24 Percent Increase in Customer Visit Frequency
San Ramon, CA ???March 15, 2010??? MediaTrac, LLC. (www.media-trac.com), a marketing technology company providing customized frequency marketing, customer…
News March 15Maritz Research Findings: Cash for Clunkers Created Significantly More Incremental Automobile Sales Than Previously Reported
Research concludes that the job-generating CARS Program attracted new buyer profile without stealing sales from the future
News March 9Mercedes-Benz Financial expands mobile platform to include smartphones
Farmington Hills, Mich. ??? Mercedes-Benz Financial is now the first automotive financial services company to expand personalized and…
News March 5NABD Announces Agenda For National BHPH Conference May 11-13, 2010
Houston, Texas ??? The National Alliance of Buy Here Pay Here Dealers (NABD) today announced the agenda for…
News March 2The Cruel Mistress of Social Media
It wasn’t very long ago that the social networking sites of today were being hailed as a virtually…
News March 1The Marketing Genius of Bob Sr.
As many others, I was deeply saddened by the sudden passing of Bob Tasca Sr. this past January…
News March 1Going from Tourist to Tour Guide
If you don’t it will be like an orchestra without a conductor Vehicle headlights only illuminate the road…
News March 1A Darwinian Fight for Survival: Winning dealers know customers want price and want it quick
Here is a stark but simple fact: for the past year, the marketplace has offered fewer active buyers…
News March 1
