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Latest in: Marketing

Building Trust Online is an Entire Dealership Effort, Part Two

Last month in the December 2011 issue of Digital Dealer magazine, I wrote a column titled “Building Trust…

News January 25

Kia Motors Announces Super Bowl Commercial Plans

IRVINE, Calif. — Dreams have been a topic of speculation and interest throughout history, and Kia Motors America…

News January 25

Edmunds.com Advises Military Personnel to Watch out for Deceptive Car Sales Practices

SANTA MONICA, Calif.  — Edmunds.com, the premier online resource for automotive information, reports that members of the U.S. military…

News January 24

CarFinance.com Launches to Empower Credit-Challenged Car Shoppers

IRVINE, Calif. — CarFinance.com launches today with a mission to empower the more than 1 in 3[1] car buyers…

News January 20

Group 1 Automotive Acquires Volkswagen Dealership In San Antonio, Texas

HOUSTON — Group 1 Automotive, Inc., a Fortune 500 automotive retailer, this week announced the acquisition of Rod East…

News January 19

Nissan Named One of Top Brands on Twitter for 2011; Surpasses 500,000 Facebook Fans

FRANKLIN, Tenn. — Celebrating success on the brand’s social media channels, Nissan North America recognized how important tools…

News January 18

VW Introduces “Golf R Drivers Forever” iPad® App

Herndon, VA –  With the arrival of its performance icon to U.S. dealerships this month, Volkswagen announced today…

News January 18

The Titan Agency Partners With Rolls-Royce Motor Cars Atlanta on Digital Marketing Initiative

ATLANTA — The Titan Agency, an Atlanta-based executive marketing agency (EMA) with offices in Miami, has added Rolls-Royce Motor…

News January 18

Kantar Media Reports Super Bowl Spending Reached $1.72 Billion Over The Past 10 Years

Historical Advertising Data Showcases Super Bowl’s Biggest Spenders, Rising Ad Rates, Competitive Clutter and First-Time Advertisers New York, NY…

News January 18

AutoShopper.com and ThatsUs.com Take Dealers over the Top with Strategic Cross Media Marketing and Metrics

ORLANDO, FL — With AutoShopper.com’s website buyers can find a million new and used certified pre-owned cars from thousands…

News January 16