Mazda Launches ‘Seuss-ified’ Advertising Campaign
IRVINE, Calif. — Mazda North American Operations (MNAO) announced its strategic partnership in support of the launch of Universal…
News February 22Latest in: Marketing
Auto Industry Outperforms Other Industries in Providing Customer Service
St. Louis – Contrary to the negative perceptions often associated with automotive dealerships, a recent Maritz Research CEBenchmarks™ study revealed the auto…
News February 20
Hyundai Hope on Wheels Launches “Like 4 Hope” Facebook
LOS ANGELES — Hyundai Hope on Wheels, now in its 14th year in the fight against pediatric cancer, today…
News February 16New Mercedes-Benz Dealer Agreements
Mercedes-Benz (MBUSA) sent its dealers a proposed new Passenger Car Dealer Agreement, Light Duty Truck Dealer Agreement and…
News February 15Sonic Automotive Renews Exclusivity Agreement with Manheim
ATLANTA – In response to strong sales performance and improved efficiencies, Sonic Automotive, one of the nation’s top three…
News February 15Women are Social
It isn’t exactly news that women are the more social gender. Sure, men like to get together, with…
News February 15Kelley Blue Book Names Jared Rowe As New President
IRVINE, Calif. — Kelley Blue Book, www.kbb.com, the leading provider of new and used vehicle information, today announces that…
News February 15
Penske Automotive Reports Most Profitable Year in Company History
BLOOMFIELD HILLS, Mich. — Penske Automotive Group, Inc. announced this week that fourth quarter 2011 income from continuing…
News February 15
Director of Interactive Sales and Marketing Prioritizes Digital Ad Spend
Jim Flint, corporate director of interactive sales and marketing for the John Eagle Dealerships, is sharing with automotive…
News February 15
Average Conversion Rate of Unique Online Visitor to Shopper up 56%
According to a data from Dataium, the conversion rate of the average unique visitor to shopper was up…
News February 15
