Jaguar Takes Next Step in Global Transformation with Launch of a New Contemporary Jaguar Brand Strategy
MAHWAH, N.J. — Jaguar is launching today a new global brand direction and marketing campaign, themed “ALIVE,” which introduces…
News February 29Latest in: Marketing
Owner of Team Velocity Marketing Reveals How Huffines Hyundai Uses an Integrated Targeted and Digital Marketing Strategy to Increase Sales
Budd Blackburn, owner of Team Velocity Marketing, is sharing his expertise with automotive dealers and managers on how…
News February 29
Global Advertising Spend to Increase by 4.9% in 2012 to Over $465 Billion
BOSTON, MA – Following 3.8 percent growth in 2011, global advertising spending is expected to grow by 4.9…
News February 29
Cobalt Executives Discuss How to Sell Across the Entire Digital Consumer Journey
David Winter, vice president of Cobalt Intelligence Center of Excellence and Max Steckler, vice president of advertising at…
News February 29
Subaru Launches FirstCarStory.com Allowing Car Lovers to Share Their First Car Experiences Through Animated Storytelling
CHERRY HILL, N.J. — Subaru of America, Inc. announced the launch of its First Car Story campaign supporting…
News February 29Dealers upselling more F&I products with MyStar™ Personal Assistant program
Dallas, TX –Since the Finance and Insurance Department is one of the most valuable profit generators at any…
News February 28
TrueCar.com: February 2012 New Car Sales Expected to Be Highest in Nearly Four Years
SANTA MONICA, Calif. — TrueCar.com, the authority on new car pricing, trends and forecasting, released its February 2012…
News February 24Solving Used Vehicle Supply Problems
It seems that nearly every dealer I talk to, when discussing the health of their business, brings up…
News February 24
Hyundai Shines Spotlight on All-New Azera as the Exclusive Automotive Sponsor of the 84th Academy Awards
COSTA MESA, Calif. — Hyundai, the exclusive automotive sponsor of the Academy Awards for the fourth consecutive year,…
News February 24
Lithia Motors Reports New Vehicle Same Store Sales Increased 29%
MEDFORD, OR — Lithia Motors, Inc. reported the highest fourth quarter net income in company history, and more…
News February 23
