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Latest in: Marketing

Edmunds.com: Loosening Credit, Gas Prices Spark Consumer”March” Back to Car Dealerships

SANTA MONICA, Calif.  — Loosening credit and a shift to more fuel-efficient small cars continues to drive automotive…

News March 30

TrueCar.com: March 2012 New Car Sales Expected to Be Highest Since August 2007

SANTA MONICA, Calif. — TrueCar.com, the authority on new car pricing, trends and forecasting, today released its March 2012…

News March 30

Lexus Crafting a New Approach to Customer Relationships

TORRANCE, Calif. — When Lexus was established 23 years ago, it was dedicated to providing the best customer service…

News March 30

Is your Dealership Truly Benefitting from Technology?

If you’re over 45 years old, you probably remember the first remote control you ever saw – I…

News March 28

Vice President of Digital at Tier 10 Marketing Discusses The Evolution of Automotive Digital Marketing

Ralph Paglia, vice president of Digital at Tier 10 Marketing, is sharing his expertise with automotive dealers and…

News March 28

Study: All Media Improving, Budgets for Digital and Mobile Especially Strong

NEW YORK – In the latest installment of its flagship “Advertiser Intelligence Reports (AIR),” Advertiser Perceptions, the media…

News March 28

Chevrolet Selects Global Advertising Agency

DETROIT – After a creative account review, Chevrolet has selected a newly formed company, Commonwealth, as its new…

News March 28

Divisional Sales Manager for HomeNet Automotive Explains How To Increase New Car Sales By Utilizing Strategies Used to Sell Used Cars

Mike Mitson, divisional sales manager for HomeNet Automotive, is sharing his expertise with automotive dealers and managers on…

News March 28

Where Have all the Good Used Cars Gone?

Well, this seems to be the topic of articles that you read with all the quasi new wave…

News March 25

Buttoning Up Your Brand!

I love to ask dealers what their “brand” is and then listen to the response. Ninety percent of…

News March 23