Survey: Negotiating Price Worst Part of Buying a New Car
CarFinance.com survey finds consumers apprehensive about new car price negotiations and low interest rates; offers car buying and…
News August 23Latest in: Marketing
Research: Preference for Auto Body Style Shifts for US Female Shoppers
Real-time Research Shows Midsize Sedans Most Preferred in July Palo Alto, California, USA—According to Market Insight Corporation, although…
News August 23How Will 2013 Models Impact Used Car Dealers?
No doubt about it, the used-vehicle market is experiencing some shifting trends that we all knew would take…
News August 22
Mobile Creates New Opportunities for Email Marketers
88% of mobile phone users check their email via a handheld device daily NEW YORK, NY — Though…
News August 22
Retail Automotive Expert Discusses How The Internet is Not the Primary Marketing Channel
Larry Bruce, partner, MotorTrends Online and president/CEO, MicrositesByU, will share with you a nine-month study done with over…
News August 22
Owner of Team Velocity Marketing and General Manager at Red McCombs Ford Reveal How Red McCombs Ford Uses an Integrated Marketing Strategy to Increase Sales and Service Revenue
Using an integrated, targeted and digital marketing strategy to attract, sell, service and retain customers for less cost…
News August 22
Maritz Research Study Finds More than 1 in 10 Car Buyers Skip the Test Drive
Test drives are fundamental to car dealership operations, and from the customer’s point of view they are a…
News August 21Digital Marketing Arena – Three Critical Questions
My team and I recently concluded a large number of spend assessments, across many dealerships, in various cities,…
News August 21What does Sales Manager Mean?
Businesses that have a product line for sale have sales managers to manage their sales personnel. Motivated sales…
News August 16
Retail E-Commerce Spending Up 15% vs. Year Ago
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its Q2 2012…
News August 16
