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Latest in: Marketing

Dataium ASI Shows Chevrolet Silverado Back On Top

After a three month hiatus, generous incentives help boost interest for the Chevy Silverado and other pickups Nashville,…

News February 20

GM seeks .Buick, .Chevy domain names, withdraws .Chevrolet, .GMC, .Cadillac

GM takes the lead in trendy name-recognition by applying for .Buick and .Chevy with ICANN; as a result, Chrysler,…

News February 20

Steve Cannon: Customer Experience Starts With Workplace Culture

Steve Cannon, CEO of Mercedes-Benz USA, gives insight on dealership culture. F&I and Showroom describe his outlook on social media…

News February 20

AutoNation: Coast to Coast Under One Name

AutoNation Dealership Group has made the move to re-brand all rooftops, say sources at  F&I and Showroom. Honda…

News February 20

Ford shelled out big bucks to lure away Farley, SEC filing says

Ford Motor  Co. paid a hefty sum to lure Jim Farley away from Toyota Motor Corp. in 2007, …

News February 20
Featured

Ford’s Social Media Campaign: Bloggers In Charge

According to Automotive News, the 2014 Ford Fiesta will be marketed with the help of 100 bloggers. The…

News February 20

Dealer Surveys: Annual Used Sales Projected to Rise, Fueling Franchised Store’s Most Profitable Department

Survey results discovered by Ally Financial and KeyBanc Capital Markets  through the recent National Automobile Dealers Association Convention…

News February 20

Fiat won’t build Maserati in Detroit

Fiat SpA will not build a Maserati in Detroit after all. The Maserati Levante, which shares a common…

News February 20

Cheapest New Cars to Own for 5 Years

Kelley Blue Book, the car-pricing guide, has released its 2013 5-Year Cost to Own Awards. Their picks are…

News February 19

Cadillac CTS Adds Colorful Limited Edition Models

A pair of new performance-inspired, limited-edition models featuring custom paint will join the Cadillac CTS Coupe and V-Series…

News February 19