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Latest in: Marketing

Dad, kid, dad market

The Dad Market

The NY Times reports on likes and trends of the ever-rising market segment of fathers, who are starting…

News February 27
Tom Stucker, Lot Rescue, Sales, Marketing, Car

Advice from Car Lot Rescue’s Tom Stuker on the Changing Lotscape

An interview with Tom Stuker by Edmunds explains turn-ons and turn-offs for buyers before even getting behind the wheel, and…

News February 27

Unique Ad Campaign for Ford C-MAX Hybrids Gains Traction with New Customers

Preliminary Nielsen data from 2012 ad campaign indicate initial advertising efforts for Ford C-MAX hybrids have resonated well…

News February 27
2013 Ford Focus ST Yellow Car

Hot American Hatch Eats Import “Saloons” for Breakfast

From The NY Times, a clever look at the high-performance and beastly design of the Ford Focus ST. Ford…

News February 27

Making Every Day Count: 2013 Sales Tactics, Revealed

In the below article from Business Know-How, 10 strategies for sales professionals that should be on the list for…

News February 27

Email Marketing Teaches Budget-Conscious Businesses to Fight the Competition

According to Business Know-How, when the bottom-line needs a boost,  you should market where it counts but doesn’t cost.…

News February 27
kymera, jet powered body board, internal combustion, electric power, new vehicles

Kymera’s ICE- and Electric- powered bodyboard sets 2013 release goal

Details from Gizmag on the Kymera: an electric motor powered bodyboard with many uses from recreation to rescue…

News February 26
Mark Mega

Colors On Parade Expands Services:

New York Franchisee Manages Reconditioning Work for Dealerships (Hartsdale, N.Y.)—Mark Mega and David Lee have owned Colors on…

News February 26

Success in SEO equals success as CEO

This look from Search Engine Watch at “full-stack” SEO campaigns promotes cross-functionality as an important skill set. Wearing many…

News February 26

Marketing strategies from Advocacy to SEO in 7 steps

Here, Search Engine Watch provides a comprehensive review of tactics that dealers and managers can use for improving…

News February 26