How to Measure Social Media Campaigns with Return on Effort
Smart Insights identifies a key factor in measuring social media success: Return on Effort (ROE). ROE is the…
News April 8Latest in: Marketing
Verano Guards Peyton Manning’s Blindside in New TV Spot
Star quarterback returns to Buick to promote safety features DETROIT – Football star Peyton Manning returns to TV…
News April 8DealerRater Integrates Car Dealer Reviews into vAuto Genius Lab’s AutoVisor Product
WALTHAM, Mass. – DealerRater, the world’s premier car dealer review web site, today announced a partnership with vAuto…
News April 8
Fixed Ops Breakdown: What Parts Interest Consumers Most, Online and at the Dealership
Google provides a study on the automotive aftermarket. The following slideshow explains how internet search is affecting the…
News April 8
Oil Change Service, Leading Driver of Service Traffic and Cross-Selling Opportunities
Search Auto Parts suggests dealers take advantage of the opportunity behind regular oil change service appointments. Experts and…
News April 8
Digital Marketing Campaigns for Retaining Buyers and Generating Traffic
Mediapost provides a concrete marketing plan for driving the right traffic to sales websites. Develop a dealership presence…
News April 5
Tesla Unveils Revolutionary New Finance Product
Combines best aspects of car leasing and ownership PALO ALTO, Calif.– Tesla Motors announced today that, in partnership…
News April 5
Prestige Motors’ Mercedes-Benz CPO Sales Event
Prestige Motors is implementing an exclusive marketing campaign to boost sales on Pre-owned Mercedes-Benz models. Strategies to move…
News April 5
Kia Motors Partners With POPSUGAR Circle Of Moms To Produce Online Webisodes Geared Towards Mothers
– Web Series Hosted By Celebrity Mom & Reality Star Tia Mowry – Series titled “POPSUGAR Circle of…
News April 4
Edmunds.com Raises 2013 Auto Sales Forecast to 15.5 Million New Cars
SANTA MONICA, Calif. — Edmunds.com, the premier resource for car shopping and automotive information, sees reason for the…
News April 4
