BMW Asks, Does It Take a Genius to Sell a Car?
From Forbes: Does it take a genius to sell a car? BMW AG is rolling out a new…
News January 21Latest in: Marketing
Tips to Increase your Dealership’s Bottom Line
Tips to increase your dealership’s bottom line, from Brady Ware. Increasing revenue is one approach to increase your…
News January 21
5 Reasons to Shift Auto Marketing to 50-Plus in 2014
5 reasons to shift auto marketing to 50-plus in 2014, according to Huffington Post. U.S. auto sales have…
News January 21
Why TV Ad Spend Will Grow More Than Digital Spend In The Next Five Years
Why TV ad spend will grow more than digital spend in the next five years, according to Media…
News January 21
Used Car Buyers Face Higher Prices
Used car buyers face higher prices, according to GFORCES. Motorists may face higher prices for used cars in…
News January 17
‘Every Year There’s Something”: GM Boss Outlines Another Tricky Year
GM boss outlines another tricky year, according to The Wall Street Journal. General Motors Co. cheered investors late…
News January 17
Study: Generation Y Will Buy Cars When Paychecks Allow
Generation Y will buy cars when paychecks allow, according to The Detroit News. Young Americans will eventually buy…
News January 17
The Declining Value of Social Marketing
The declining value of social marketing, according to iMediaConnection. Social marketing’s been around for a while now. Are…
News January 16Brilliant, but Scary as Hell Marketing Tactics from Thinkmodo
From Huffington Post: Brilliant, but scary as hell marketing tactics from Thinkmodo. Hear a baby crying in an…
News January 15
Facebook’s News Feed Changes Will Require New Marketing Strategies
Facebook’s news feed changes will require new marketing strategies, according to Ad Age. The news that Facebook is…
News January 15
