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Latest in: Marketing

Making the Invisible Customer Visible

Phone Leads are Ramping Up – Do Your Agents Know Who They Are Talking To? Using digital website…

News September 3

Would you let Half of Your Walk-in Traffic Leave Without Being Engaged?

What would you say to your Sales Manager if half of your store’s walk-ins were never greeted by…

News September 3

Online Reputation Management Tips for Franchised and Independent Dealers

Online reviews level the playing field for dealerships both big and small. If you doubt the importance of…

News September 3

Weekly Management Meetings for Company Growth

In every class we hold, some of the most valuable things managers realize they can do to increase…

News September 2

The Digital Void with Service and Parts

Consider the following reality: There are 70,000,000 monthly aftermarket searches conducted on Google representing 525,000 customers EVERY MONTH!…

News September 2

Auto brands must leverage mobile to reach millennials: study

Auto brands much leverage mobile to reach millennials, according to Mobile Marketer. The United States is shifting to…

News August 28

Try Out Hyperlapse: Hot App Speeds Up Videos, Offering New Creative Possibilities

Hot app speeds up videos, offering new creative possibilities, according to AdWeek. Call it fast-food porn. Now that…

News August 28

90 Days To 100 More Cars: Proven Strategies To Supercharge Your Business

We all know how many cars we sell every month but the biggest gains are realized when we…

News August 26

How to Close the Gap Between Sales and Marketing

How to close the gap between sales and marketing, according to Marketing Profs. In my days as vice-president…

News August 26

Length of car loans rises, helps fuel sales

Length of car loans rises, helps fuel sales, according to The Detroit News. New car and truck loans…

News August 25