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Latest in: Marketing

Are You Future-Proofing Your Marketing? Do You Want to See ROI from Social Media?

What’s the name of the game in automotive? It’s generating floor, phone, and digital traffic, managing expenses, and…

News September 12

Cutting Through The Advertising Bull$#!+

Whether we like it or not, the days of simple advertising are long gone. The rise of digital…

News September 11

It’s All About Relevance – Using Predictive Analytics to Engage Your Customers

Today’s web-savvy auto consumers are demanding more from their car shopping experience. With more addressable channels and higher…

News September 11

Why Dealers Who Neglect Social Media Are Leaving Money on the Table

Your customers are spending more time online – reading blogs, watching online TV and interacting on social media…

News September 9

Top Five SEM Management Mistakes

After over 10 years of directly running PPC search campaigns, managing agency PPC teams, and performing countless campaign…

News September 9

When the Push Should Be a Shove

The Holiday Inn on Jacksonville Beach in February of 1986 was the first open forum I held. Myself…

News September 5

9 Tips for Packing Your Brand’s Message Into a 15-Second Instagram Video

9 tips for packing your brand’s message into a 15-second Instagram video, according to Entrepreneur. It has been…

News September 4

Technology Trends – Is your Head Spinning?

ADP is one of the oldest DMS companies, founded in 1949 to provide payroll services. In 1972, the…

News September 4

Big Data, Big Opportunity

You might think that your dealership is too small to have any need for big data. However, the…

News September 4

Contact Management Plus Automation: Nurture Leads All the Way into Your Dealership

What can you do with a great contact management solution? Engage your customers based on their personal interests,…

News September 3