The Benefits Of Being Social & Gaining Data
According to the Pew Research Center, 71% of online adults have a Facebook account—a statistic that, in itself,…
News August 1Latest in: Marketing
Be The Guide: How Smart Companies Approach Marketing Today
Every human being wakes up and identifies as the protagonist in a story. Brands, including personal brands, who…
News August 1
Hard Facts: How To Benefit From Pay-Per-Click [VIDEO]
Have you seen these 2 features that Google has slowly been rolling out? Both relevant to your business,…
News August 1
Why Cars.com Acquiring DealerRater Is A Good Thing For Everyone
The recent news of Cars.com’s acquisition of DealerRater is creating a stir, basically because a review GIANT will…
News July 29
Digital Wake Up Call: 3 Marketing Myths & How to Overcome Them
I always say the most successful marketers are the ones that look for problems and inefficiencies and implement…
News July 29
Lights, Camera, Action; Your Video Podcast is On!
This is the year of Video Marketing. By 2017, video will account for 69% of all consumer Internet…
News July 28
Dominate Your Market by Combining SEO & SEM
One of the biggest missed opportunities for dealers is this division that has entered the digital marketing conversation…
News July 28
Virtual Reality: The Newest Customer Experience Coming Your Way
Buckle up for the newest auto industry technological innovation. One that has the potential to move buyers down…
News July 28
Top 5 Ways Automotive Dealers Can Change Their Marketing Approach to Improve Customer Engagement in a Digital World
Today, consumers expect a 360-degree experience when it comes to shopping for a car, and engagement is critical…
News July 28
The 5 Stages of Customer Engagement and How to Optimize Each One
Auto dealers shouldn’t treat an auto purchase as a one-and-done transaction. There is a lifecycle to consider, and…
News July 28
