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We’ve Got the Data! Now What?

If anyone experienced the great misfortune of not being able to attend AutoHook’s J.D. Power AMR panel that…

News November 10

Your Online Reputation Is Who You Are…to Your Customers

Before the Internet people chose who to do business with based on their community and word-of-mouth. There were…

News November 10

Is Your Website Inadvertently Turning Shoppers Away?

If you’re like most dealerships, you use a variety of lead capture methods on your website. A balanced…

News November 10

The Power of Managed Content

Today’s automobile retailers face incredible challenges managing the content of every marketing message disseminated over literally infinite marketing…

News November 8

Think Tank Tuesday : Are You Buying Or Selling A Business? [VIDEO]

If you’re looking to buy or sell a business, this episode is for you! Whether you’re selling a…

News November 8

This Week in Social Media News: Week of November 7, 2016

Twitter announced they have added two new features to Direct Messages: welcome messages and quick replies. These new…

News November 8

Epic Storytelling Sets Your Brand Apart

Great brands differentiate themselves through storytelling.  Not the “once upon a time” kind, but rather the kind that…

News November 7

The Sad State of User Experience in Automotive Industry Websites

Maybe it’s just me, but have you seen the state of auto industry websites lately? I’m not just…

News November 7

RIP CRM!

CRM as we know it is dead. Its sole purpose was to replace index cards and rolodexes with…

News November 7

Hard Facts: Start Texting Your Customers! [VIDEO]

With Google's new technology, you can send and receive texts from customers right through search ads. The phone’s…

News November 4