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Latest in: Marketing

Dealer Magazine

Boost Your Bottom Line with Digital Personalization

Personal touch has always been a hallmark of dealership customer service. Building relationships and establishing connections to foster…

News August 3
Dealer Magazine

Winner, Winner, Recall Dinner!

Remember the good old days, when manufacturers notified dealers in advance that a safety recall was in the…

News August 3
Dealer Magazine

Still Having Trouble Proving Social Media ROI? You’re Not Alone

If the idea of proving social media ROI seems frightening, you’re not alone. A recent marketing study found…

News August 3
Dealer Magazine

DATA DRIVES DOLLARS: Google Analytics Is Your Key to Finding Serious Shoppers

You want to sell more cars. You’re confident you’ve covered all the bases – radio, TV, print, digital,…

News August 3
Dealer Magazine

Advertising ‘Attitude’ is Everything!

In advertising, just as in every other aspect of your business, attitude IS everything. The tone, the message, the…

News August 3

Video Marketing Strategy: Where To Start [VIDEO]

Head of National Accounts for Flick Fusion Ted Dupuy shares the beginning path for dealers looking to begin…

News August 3
Main Featured

How Do We Know That VDP Views Matter?

I love Netflix. For better or for worse, I’ll patiently wait for the next season of Daredevil to…

News August 2
Main Featured

How to Leverage AI and Machine Learning to Affect Your Dealership’s Bottom Line

Even if you’re not a tech aficionado, chances are artificial intelligence, best known as AI, is already part…

News August 2
Main Featured

Winning Means Knowing What You’re Losing

1. Use Data That Tells a Complete Story The only way to know exactly where you stand in…

News August 2
Main Featured

How to Accurately Measure and Track your Customer’s Full Journey

Creating an Attribution Infrastructure I’ve talked a lot in the past about the importance of using a multi-touch…

News July 28