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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Latest in: Marketing

Main Featured

Inventory Merchandising – A Good Starting Point

SpinCar CEO Devin Daly shares a good starting point in inventory merchandising in this short video blog.

News September 26
Main Featured

4 Things You Need to Know About the New Google Dealer Playbook

Over the last few months, Google has been honing and preparing what they call the “Dealer Playbook” –…

News September 22
Main Featured

PrePaid Maintenance in the Age of Ride-Sharing

Younger generations prefer fixed monthly costs for expenses that include things such as vehicle maintenance. They can then…

News September 19
Main Featured

Witt’s Wise Words: Recalls Bring Opportunity

In this week’s episode of Witt’s Wise Words, Bill Wittenmyer discusses recalls and the opportunities that exist in…

News September 18

Hard Facts: Another Reason to Record

Still trying to figure out which way to film your Facebook videos? Then maybe it’s time to move…

News September 16

Tappable Sitelinks Are Here! How Will This Affect Your Advertisements?

Sitelinks are a Google AdWords staple. They take users to specific pages within your site, allowing searchers to…

News September 15
Main Featured

Freebie Fridays: New to the Business

New to the car business? In this Freebie Friday ELEAD1ONE Partner Bill Wittenmyer shares advice for increasing your…

News September 15
Main Featured

What The Game of Thrones & OEMs Have in Common – the Faceless Man

In the uber-popular television series (and books… which are way better), The Game of Thrones, there exists Arya…

News September 14
Main Featured

Can You Hear Me Now?

Engaging video needs to be quality video. Whether you’re making it with an iPhone, or a $10,000 camera,…

News September 14
Main Featured

Want Faster Turn? Consider Incentivizing Salespeople

Many dealers rely on lot services and/or in-house employees to crank out hundreds of photos of new vehicle…

News September 14