Cox Forecasts U.S. Car Sales to Rise 11% in 2023
New car sales in 2023 will increase by double digits when the final count is tabulated, according to…
News December 29Latest in: Marketing
New-Vehicle Prices Down for Third Straight Month as Market Shifts Toward Buyers
On the heels of a report finding that car dealers are pessimistic about the current state of the…
News December 12
7 Strategies for Car Dealers to Run Event Marketing
Event Marketing is a strategy used by car dealerships to promote their vehicles, services, and overall brand through…
News December 8
A Third of Dealers Still Lost Concerning Key Components of Safeguards Law Compliance
There has been plenty of chatter leading up to the new Safeguards law that went into effect earlier…
News November 15
Despite UAW Strike, October Auto Sales Surpass Previous Month Totals
By James Hickey Managing Editor, digitaldealer.com October new-vehicle sales in the U.S. continued to remain strong despite worries…
News November 10
How Does Google Analytics 4 Impact Call Monitoring?
Google Analytics 4 (GA4) is here, and Universal Analytics (UA) is a thing of the past. So, what…
News September 28
5 Videos Every Auto Salesperson Needs to Make
In today’s digital age, videos have become an indispensable tool for salespeople to connect with prospects and enhance…
News September 7
From Bland to Brand: Leveraging Video Content to Catalyze Customer Connections and Drive Profit Center Growth
In the dynamic landscape of the automotive industry, where competition is fierce and consumer expectations are ever-evolving, the…
News September 1
Unlock ASC Events in Google Analytics 4
We hear weekly from new dealers who are struggling to properly configure their Google Analytics 4 (GA4) website…
News August 21
How to Drive Success with Facebook Advertising for Car Dealerships
In the automotive industry, the influence of social media on car buying decisions is substantial. 44% of car…
News July 27
