The Data Doesn’t Lie: Shocking Discoveries In Automotive Attribution
By Steve White and David Metter One of the hottest topics for dealers today is attribution – and…
News November 7Latest in: Marketing
What’s your SMS strategy?
Have you considered utilizing a mobile SMS campaign? Companies like Warby Parker and Chipotle have developed SMS marketing…
News November 3
Freebie Friday: Customer Experiences Drive Referrals
The biggest source of leads or lost business might be right under your nose. In this Freebie Friday…
News November 3
The New Car Manager’s Modern Guide to Merchandising
Perhaps more than any other role in the dealership, the new car manager’s responsibilities are evolving rapidly. It…
News November 3
The Online Shopping Experience Has Radically Changed. Your Dealership Can Reap the Benefits.
Recently, I experienced what felt like walking out of a time machine: I returned to the US after…
News November 3
When It Comes to Social Media…Don’t Step on a Rake
For lots of dealers, social media seems like a minefield. Tack on the fact that social media has…
News November 3
Professional Voice-Over Secrets!
If you, or someone in your dealership does on-camera work or voice-overs for radio, here are some professional…
News November 2
Four Tech Tools That Decrease Employee Turnover
Employee turnover continues to be a problem in many dealerships, and especially in fixed ops. The ability to…
News November 2
Taking Ten with Cary Greenberg of Digital Media Nation: Reputation Marketing
We caught up with Cary Greenberg at the Digital Dealer Conference & Expo and sat down with him…
News November 1
Are You Ready to Cut the Cord?
How do you watch shows these days? Is it sitting on the couch in front of a TV,…
News November 1
