Q

Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

Q

Latest in: Marketing

Main Featured

Auto Subscription – The Dealers’ New Frontier

There is currently much talk in the industry regarding automotive subscriptions as a new innovative ownership model.  The…

News December 15
Main Featured

You Need to Know How to Get the Most Out of Your Banner Ads

We’ve all seen them. Banner ads, or display advertisements, are everywhere. They’re a marketing tool that is used…

News December 12
Main Featured

Witt’s Wise Words: Don’t Become A Headline

Bill Wittenmyer explains the importance of not becoming a headline in this week’s edition of Witt’s Wise Words.

News December 11
Main Featured

Hard Facts: Simple Trick To Increase Click Through Rate

Want to increase your click through rate and engagement? Today, I’m sharing one simple trick (and one simple…

News December 8
Main Featured

4 Mobile Design Elements That Will Never Go Out of Style

It’s hard to keep up in the ever-evolving world of mobile devices. Earlier this year, we wrote about…

News December 7
Main Featured

Social Listening & Quick Action = Video Marketing Gold!

All too often marketers find themselves with writer’s block, if you will, when it comes to new ideas.…

News December 7
Dealer Magazine

Disrupting the Buying Cycle: Turning Service Leads into Sales Dollars

If you look at the data, the expert analysis, and the firsthand accounts of dealers themselves, it’s undeniable…

News December 5
Dealer Magazine Penina Rothner

What Your Dealership Can Learn from Carvana

If you mention the name “Carvana” to most people in the auto industry, they will probably respond with…

News December 5
Dealer Magazine

Rethink How to Market with Facebook and Instagram

When I mention Facebook and Instagram to dealers, I often get the eye roll reaction. It’s understandable. For…

News December 5
Dealer Magazine

6 Reasons to Do an Annual Social Media Policy Review

We are nearing the end of the year and you know what that means…it’s time to assess and…

News December 5