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Latest in: Marketing

Bots Help the Grinch Steal Christmas

A trending technology is the use of bots in customer service. While bots can certainly help companies manage…

News December 29
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The Untold Story of Missed Service Opportunities

When it comes to increasing service revenue, there is no shortage of areas to consider – improving process…

News December 27
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Hard Facts: Is Your Marketing Strategy Practical?

Before you go and strategize campaigns that involve AR, VR, and the latest technology, make sure your campaigns…

News December 22
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When Using Customer Data, Don’t Be Creepy!

When it comes to providing the ultimate customer experience, can technology go too far and instead, backfire by…

News December 22
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4 Reasons Why Your Customers Love Video

For professional marketers across all industries, the top priority for 2018 is to convert leads into customers, according…

News December 21

Are Artificial Intelligence and Machine Learning Going Mainstream for Dealer Marketing?

In the automotive sector, when most people hear “Machine Learning,” they immediately think of self-driving cars – which…

News December 20
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The Challenge of Split Personalities in Consumers

For those unfamiliar with the story of Sybil Dorsett, she was a woman with dissociative identity disorder who…

News December 20
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The Allure of Cross-Monetization & Evolving Loyalty Rewards

Today, consumers have grown used to loyalty programs and they have become the norm. So, to keep their…

News December 19
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Top 2018 Automotive Digital Marketing Trends You Need to Know

Digital Marketing is a dynamic industry that changes very quickly. These trends can severely affect your marketing campaigns…

News December 18
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Hard Facts: Your List Size Matters

Worried about size? This update lets you leverage more data in customer match. Learn more about THE UPDATED…

News December 15