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Latest in: Marketing

Main Featured

Witt’s Wise Words: All About Personalization

When is it good to have the “it’s all about me” mentality? Not often, but in this week’s…

News April 16
Jenny Vance

Stop Listening to Conventional Wisdom and Start Listening to Your Website Visitors

How would you describe the average visitor to your dealership website? If you are like many of the…

News April 13
Main Featured

How Facebook’s Latest Announcement Will Impact Your Ad Targeting

As a dealer, you need to know that the way you advertise on Facebook is about to change.…

News April 12
Main Featured

Hard Facts: 3 Ways to Leverage Facebook Targeting Changes. How to Avoid Being Screwed By Facebook!

Facebook is responding to the backlash concerning their privacy policies by making life for marketers as difficult as…

News April 12
Main Featured

Are You Setting Up Your Marketing Team for Failure?

Marketing is an incredibly complicated and convoluted field which involves everything from direct marketing, to brand management, customer…

News April 10
Main Featured

Think Tank: Still Not Getting Social? WATCH THIS

While the possibilities available with paid social advertising may seem obvious to you, they’re not to most! I…

News April 6
DD24 Teaser

Your Website is Only Built for 30% of Your Buyers: Maximize Mobile Traffic & Convert More Leads!

I probably don’t need to tell you that lead forms are prevalent in today’s automotive digital retail space.…

News April 6
Main Featured

Searching for Service: Tips for a Successful PPC Campaign

When consumers search for vehicle service options in your area, does your dealership’s website appear on the search…

News April 4
DD24 Teaser Digital Dealer Conference News Katie Mares

Inspiration isn’t Enough!

The gender gap in the automotive industry is not a gap at all; it’s a canyon. The Catalyst…

News April 4
April 2018 Dealer Magazine

Google Analytics How-To: Hold Your Vendors Accountable

It’s the end of the first quarter, do you know where your digital marketing dollars went? If you’ve…

News April 3