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Latest in: Marketing

DD24 Teaser

Your Website is Only Built for 30% of Your Buyers: Maximize Mobile Traffic & Convert More Leads!

I probably don’t need to tell you that lead forms are prevalent in today’s automotive digital retail space.…

News April 6
Main Featured

Searching for Service: Tips for a Successful PPC Campaign

When consumers search for vehicle service options in your area, does your dealership’s website appear on the search…

News April 4
DD24 Teaser Digital Dealer Conference News Katie Mares

Inspiration isn’t Enough!

The gender gap in the automotive industry is not a gap at all; it’s a canyon. The Catalyst…

News April 4
April 2018 Dealer Magazine

Google Analytics How-To: Hold Your Vendors Accountable

It’s the end of the first quarter, do you know where your digital marketing dollars went? If you’ve…

News April 3
April 2018 DD24 Teaser Dealer Magazine Digital Dealer Conference News

Reach More Car Shoppers with Mobile Video on Facebook

When you wake up in the morning, what is the first thing you do?  For me, I turn…

News April 3
April 2018 Cavan Robinson Dealer Magazine

Prioritize Mobile Experiences, Or Risk Losing Customers

Unless you entered 2018 in a DeLorean, it’s no surprise that use of mobile devices has skyrocketed over…

News April 3
April 2018 Dealer Magazine

Platinum Rule Marketing

The Bible is the source of the Golden Rule: “do unto others as you would have them do…

News April 3
DD24 Teaser Digital Dealer Conference News

This Is Not a Car, This Is an Experience

Time was when a prospect walked onto a dealership’s blacktop, the salesperson who took the up also took…

News April 2

Can You Afford to Make These Digital Mistakes?

We’ve talked about the importance of digital marketing time and time again. But one thing we haven’t discussed…

News April 2
DD24 Teaser Digital Dealer Conference News

Consumer Engagement Reboot

The way people engage with businesses has changed. The line has blurred between personal and traditional business communication…

News April 1