Protecting your Ad-sets: Part II
Back in 2005 I wrote an article on issues involved with protecting your valuable intellectual property, in particular…
News February 1Latest in: Dealer News
Leadershift is the Fuel for Success
If your store doesn’t have it, better get it Coaching an individual by influencing his view of CRM…
News February 1Out with the Old – In with the New
As we start a new year, many of us will perform a system “year-end” for the prior year.…
News February 1Consumers Hold the Key to Continued Certified Pre-owned Sales Growth
By all accounts, as long as a supply of eligible vehicles is available, the growth in certified pre-owned…
News February 1How Can you Impact Conversion?
Imagine a dealership that only tracks closing ratios against write-ups. That team may or may not be doing…
News February 1All Roads Lead to Rome (Washington, DC)
I was recently on a trip to Sao Paulo, Brazil doing a used car school for Fenabrave (Brazil’s…
News February 1Telephone Techniques to Improve Customer Retention
Telephone Techniques to Improve Customer Retention A service advisor’s ability to communicate effectively on the telephone can positively…
News February 1Motivating Technicians to Sell Service!
There is only one way to increase your retail (customer-pay) service department revenue: sell more service! After reading…
News February 1
Dave Parrott, Internet Sales Manager, Global Imports BMW
Dave Parrott, 52, Internet sales manager for Global Imports BMW-Mini in Atlanta, the top-selling BMW store in Georgia…
News February 1
Juan Teran, Sales Director, Dewey Automotive Group
Juan Teran, the 42-year-old sales director for Dewey Ford and Dewey Dodge Jeep, both located in rural Ankeny,…
News January 10
