Tales from the Front-Line of Auto Retail Buy/Sells
Why Deals in Auto Retail Do Not Close as Often as They Could An oft-repeated phrase we hear…
News March 1Latest in: Dealer News
Where Are the Cost Savings?
Organizations frequently embark on various cost reduction initiatives across their enterprises. Some organizations have purchasing departments and their…
News March 1
Building a Powerful Brand is Everyone’s Job
Author Joe Calloway described a “brand” well in his book Never by Chance: “A brand is defined as…
News March 1
Boost Website Rankings
If you’re familiar with video marketing, you know that having videos on your dealership’s website improves SEO value.…
News March 1
Media Report: Who Why What When Where!
Nielsen introduced their media total audience report a few weeks ago and the bottom line for local retailers…
News March 1
Manheim Express Concierge Service, Now Available Nationwide, Saves Dealers Time
Concierge specialists provide full-service experience and expert guidance in listing and pricing vehicles through Manheim Express mobile app…
News March 1
Behavioral Data & Artificial Intelligence: The Keys to Marketing Personalization
It’s simple. Without good sources of data, you can’t have artificial intelligence (AI). In fact, 97% of Fortune…
News March 1
Data Gaps Are Costing You Sales Every Month. Here’s How to Close Them!
When it comes to marketing success, it’s becoming increasingly clear that disconnects in your dealership’s data are no…
News March 1
Under the Hood with Automotive Inventory Ads for Prospecting
On January 25th, Facebook announced updates to our automotive solutions that are available for dealerships to showcase their…
News March 1
How to Drive Growth Through Digital Marketing
Technology is changing the car-buying experience. Consumers are no longer taking a linear path to purchase. Today’s consumer…
News March 1
