Tustin Ulrich

Please welcome Tustin Ulrich—a true Architect of Humans and transformational force in both leadership and wealth-building.

As General Manager of Roper Kia, Tustin has built a culture where people come first and performance follows. He’s an 8-figure real estate investor, a Leadership Multiplier committed to developing the next generation of high-impact leaders, and the founder of the 1% Effect - a movement helping high achievers build generational wealth and generational impact.

Whether he's mentoring entrepreneurs, guiding high-income earners through powerful tax strategies, or building generational wealth himself—Tustin leads with one mantra:

“Every move. Every day. Matters.”

Let’s give a warm welcome to Tustin Ulrich!