Christina Cuatto
VP, Product DevelopmentDealerOnChristina Cuatto is the Senior Director of Product Management at DealerOn, where she leads both the Product and User Experience (UX) organizations. She drives the vision and strategy for innovative web solutions, overseeing the development and growth of core and ancillary products, including key initiatives like the Apex Digital Retail platform. Known for bridging cross-functional teams, Christina translates insights from dealer partners and stakeholders into strategic roadmaps that deliver market-leading solutions and elevate the customer experience.
A collaborative and people-focused leader, Christina is deeply committed to mentoring product managers and developing the next generation of talent. She plays a key role in fostering DealerOn’s culture of connection and collaboration. Outside of work, she enjoys travel, cooking, and reading historical non-fiction, and is motivated by seeing customers succeed with the products her teams build.
AI Discoverability: Tech Gets You Found, Content Gets You Chosen
AI search is evolving at a pace that makes even the latest insights feel outdated almost overnight. The good news? The fundamentals behind AI discover
…AI search is evolving at a pace that makes even the latest insights feel outdated almost overnight. The good news? The fundamentals behind AI discoverability are far more stable than the headlines suggest.
This session focuses on what actually drives
…AI search is evolving at a pace that makes even the latest insights feel outdated almost overnight. The good news? The fundamentals behind AI discoverability are far more stable than the headlines suggest.
This session focuses on what actually drives visibility: the combination of your website’s technical foundation and your dealership’s content strategy. Getting both right is what determines how - and if - your dealership shows up across AI-powe
…AI search is evolving at a pace that makes even the latest insights feel outdated almost overnight. The good news? The fundamentals behind AI discoverability are far more stable than the headlines suggest.
This session focuses on what actually drives visibility: the combination of your website’s technical foundation and your dealership’s content strategy. Getting both right is what determines how - and if - your dealership shows up across AI-powered search experiences.
This session breaks down how to evaluate your current AI visibility, identify real opportunities, and avoid chasing every new acronym or trend. You’ll leave with a clear, practical framework for navigating AI search as it evolves, and the right questions to ask to make sure your strategy (and your partners) are keeping up.
Key Takeaways:
- Evaluate current AI visibility trends and uncover opportunities using a practical framework to identify gaps, strengths, and areas for improvement
- Understand the key drivers of AI discoverability by identifying the roles of the website technology and content strategy as the two arms influencing how dealers appear in AI-powered search results
- Develop a strategic approach to AI search with actionable tips to adapt to ongoing changes without chasing short-term trends
