Dealership organizations do not typically think about identifying and testing internal controls. With the volume of transactions in a dealership...
Internal Controls Dealerships Should Have – But May Not Have Thought About
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Infutor Introduces Auto In-Market Audience Solution
Auto In-Market Leverages Consumer Identities, Intelligence and Predictive Analytics to Help Omnichannel Marketers Target High Propensity Auto...
Nissan Dealers Join Forces Against NNA Policies
Nissan dealers are fed up with NNA’s abusive tactics and are creating an alliance of Nissan dealers in hopes of negotiating favorable changes to NNA...
It’s Time to Address the 10,000-Ton Elephant in the Room
Why are you paying Google to drive traffic to your site? The automotive industry wastes billions on paid search, social, and re-targeting to drive...
Traffic Control CRM Upgrades its Mobile App with Acuant Auto-Fill Driver’s License Scan Technology for Dealership Sales Teams on the Run
DELAND, FLA, September 6, 2017 – Traffic Control, the CRM, ILM, and EAM (employee activity management) solution for dealers retailing 50 to 150...
How Car Sellers Can Use Free Data from Their Store’s Website to Make More Money
When it comes to finding ways to make more money, Good Car People understand the power of utilizing data to minimize waste. Good Car People are the...
Using Consumer Data to Target, Personalize, Measure and Win in Automotive Marketing
It’s official: The days of “spray and pray” marketing of media—simply by demo and geography for Tier 3—are finally over. It’s now possible to...
Navigating the Dark Universe of Big Data
It started back in the Woodstock Era1 – small like the Big Bang. And like the Big Bang, Big Data exploded across the void to saturate every point of every aspect of life on earth.
You CAN Argue with Success
In an episode of my podcast, The Game Changer Life, I talked about workplace “undertakers.” These team members fit into two primary categories:
PointPredictive Enables Auto Lenders to Monitor Dealer Risk Before Major Losses Occur
PointPredictive Inc. announced the general availability of an enhanced version of DealerTrace™, a comprehensive consortium-based analytic solution designed to provide auto lenders