Car buyers test-drive dealers on social media, from USA Today. "What's it gonna take for me to get you on this Facebook page today?" Auto dealers...
Here’s How GM Uses Social Data to Improve Cars
Here's How GM Uses Social Data to Improve Cars, from Adweek. Brands employ Twitter and Facebook feedback in new ways When owners of the new...
November Sales Pace at 17.20 Million-Unit Annual Rate
November Sales Pace at 17.20 Million-Unit Annual Rate, from F&I Magazine. November new-vehicle sales increased 4.6% to 1,302,043 units. On a...
Will OSHA use my documentation against me?
Clients frequently ask, “can my own OSHA documentation be used against me?” KPA receives this question frequently, and as such, myKPAonline is...
Black Book Expands Jared Kalfus’ Role to Include Activator Sales Division Leadership
Strong Sales Leadership Helps Black Book Deliver Profit-Driven Tools Across Automotive Channel LAWRENCEVILLE, Ga. (December 9, 2014) – Black Book®...
Hidden Secrets of Leadership for Under-40 Dealership Managers to be Shared at Unique Retreat Powered by New York Times Bestselling Leadership Author Rory Vaden, Auto Industry Heavy-Hitters
LAS VEGAS, NV, December 9, 2014 – According to leadership and discipline author Rory Vaden, keynote speaker for the upcoming Automotive Leadership...
F&I, sales managers see paychecks converge
F&I, sales managers see paychecks converge, from Automotive News. The days of fat paychecks for finance and insurance managers may be ending. Many...
Austin Honda dealership optimizes vehicle research with new website portal
Austin Honda dealership optimizes vehicle research with new website portal, from Digital Journal. The search for a new vehicle has never been easier...
Charisma! Communications Launches Video Production Division for the Automotive Industry
BEND, Ore. – (December 8, 2014) –Charisma! Communications, a boutique agency specializing in public relations, video, and online training for the...
NHTSA Nominee Faces Senate Grilling
NHTSA Nominee Faces Senate Grilling, from The Wall Street Journal. National Transportation Safety Board member Mark Rosekind is an expert on how...