The time is ripe for a revolution in car-buying. It’s been fifteen years or so since third-party shopping websites came on the scene, and sites like...
Creating a Connected Buying Experience
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Automotive legal expert rings in holiday season with ‘12 Days of Dealership Compliance’
AutoStar Solutions’ Steve Levine shares a dozen simple ways auto dealers can guard their businesses from the government Grinch. FORT WORTH, TX –...
Shaping consumer decisions by connecting digital and direct marketing
Shaping consumer decisions by connecting digital and direct marketing, from The Guardian. To offer customers the best possible experience, brands...
Auto dealers try to curb customers’ frustration with new technology
Auto dealers try to curb customers’ frustration with new technology, from The Columbus Dispatch. Donna Higley often talks to her new high-tech...
Make the Essential Connection with Leads Visiting Your Website
Many of the hottest sales leads you get come in through your dealership website. If you are unable to form the essential first connection with these...
Are you selling Cars or iPads?
A good friend of mine recently shopped for a new car. He’s a pretty tech savvy person, but oddly enough, didn’t know much about the vehicle that he...
Why Put a “Brain” Behind Your Website? Conversion, Conversion, Conversion
A study of Toyota, Lexus and Scion dealers underscores how behavioral analytics on websites can drive smarter chat and better conversion In recent...
Dealertrack Announces Cash Offer to Acquire International Automotive Retailing Software Provider incadea plc
Acquisition Positions Dealertrack for Growth in Global Automotive Retailing Market Lake Success, N.Y., December 18, 2014 ─ Dealertrack Technologies...
End-of-Year Lease Deals; Monthly Payment Mindset Fuel Rising Lease Credit Approvals Entering December
Lease Credit Approvals Rate Recorded at 84.2% Entering December CINCINNATI, OHIO (December 17, 2014) – Swapalease.com, the nation’s largest car...
The Dealer Guide to Email Marketing in a Mobile World
The Dealer Guide to Email Marketing in a Mobile World, from Cobalt. According to the Movable Ink US Consumer Device Preference Report: Q1 2014, as...